MK Rules has graciously given me the opportunity to keep this blog alive by adding me on as a guest blogger. This post comes a little late, but as we are close to beginning a new month, I think it fits. Recently, I had an epiphany in my business. The results I want and the results I have been getting are two very different things. I think I’ve figured something out that is very important to goal setting. Goal setting was always difficult for me. I think it was because the way I’ve been told to set goals seemed intangible. My director would say, make a Retail Sales goal, a Wholesale Ordering goal, a New Faces goal, etc. Now, I could easly say I want to sell $1200 retail this month and as a result, I want to order $600 wholesale. The problem I was having was I didn’t know how to go about achieving this goal. What was I going to sell? Who would I sell it to? I just had a mental block that wasn’t connecting the dots. Well, the dots have been connected! 🙂
The best way to set goals and keep goals is to make them tangible. Just setting out to sell $1200 retail isn’t tangible to me. I can’t see what that looks like as far as products being sold. My new goal is specific products I want to sell. I read on Pynk Myst that it is advisable to have monthly retail sales in the $2000 range if DIQ is your goal. In order to achieve this, one could sell 20 Miracle Sets. For me, setting a goal to sell 20 Miracle Sets is easier than thinking about $2000. I don’t feel so blind diving into the goal.
Now that the goal is visual, it’s time to break that down, too. This is a big goal to sell 20 Miracle Sets in one month. What’s the best way to sell Miracle Sets? Hold appointments! Now we must revisit the Faces goal. My goal is a Power Start. I’ve been in this awhile and still have not achieved my Power Start. How can I tell other people to do it, if I haven’t done it? This should be achieved before team building begins, in my opinion. Sure, you might encounter someone along the way who wants to sign up. That’s great! Just stay focused on the Power Start goal. It is a good goal to have.
Now that we have our retail goal broken down into an items to sell goal and a faces goal, we need to break down our faces goal to a bookings goal. How many appointments need to be booked to hit 30 faces? No less than 10. As a rule of thumb, I’ve been told to always have “7-Up,” meaning always have seven appointments on your datebook. This way, when cancelations or postponements happen, it’s not as worrisome. This goal needs to be broken down, too. In order to have 7 appointments on the books at any given time (and for me, I prefer 7 per two week period–this would allow for 3-4 appointments per week) we really need to call at least 14 people.
The first step to reaching our goal is getting on the phone! We want to call 14 people. We can call them all at once, or we can set small phone call goals, too. For me, small phone call goals works best. It is less intimidating to make five phone calls and call it a night than to call 14 people in a row. Figure out what you are most comfortable with. Ask a friend to do a phone-a-thon with you. I’ve done that. It was calming to have someone else there to provide some moral support.
That is my step-by-step approach to breaking down goals and making them tangible. Might we come up short of our goals? It’s always possible, but even if we come close, wasn’t it worth it to get somewhere rather than nowhere? 😀